We all know KBC is Good Business.
But have you ever pondered...
How Good...???
Any guesses? Let's see...
Airtel, Idea & All other subscribers are charging Rs.5/- per SMS sent for this
contest.
India have States: 28,
Union Territories: 7,
Districts: 640,
Population =1,210,193,422
(Survey On March 1, 2011),
Average Districts population is 18, 00,000
82,69,30,000 (82 Crore) Mobile User &
Telephone Subscribers (Wireless and Landline): 861480000 (86 Crore) (Apr' 2011)
[Land Lines: 34550000 (3 Crore) (Apr'2011), Mobile Cell phones: 82,69,30,000 (82 Crore) (Spr'2011)]
Assuming 1% person are making call to KBC
5 Rs/ SMS x 8269300 (82 Lakhs, 0.82 Crore) = Rs. 4,10,00,000 (4.1 Crores)
4.1 Crore in 20 minutes.
(People trying for the 2 Lac cash prize)
Imagine what if 10% person entries try out than it will be 41 Crores
And it does not stop there...
In practice it could be another multiple of 100 or a multiple of 1000 on
an average.
In that case it is 4.1 x 30episode = 123 crores earnings in just 20 minutes on
every episode!!!
So Total per month income from this KBC season is 123 crores from episode and
1230 crores from (People trying for the 2 Lac cash prize.) = 1353 Crores per
months
And the prize money: A mere 2 crores...
(And from whose pocket?)
Smart Business by Siddharth Basu!
And the best part of this calculation is just the SMS earning!!
What about the Ad money?
A rough annual profit calculation goes like this:
Rs. 1353 Crores per months x 12 = Rs. 16263 Crores annually
Let even 50% get dissolved in taxes and other payments of mobile company, still
you will be left with
Rs. 8118-crores profit!!! (Only from SMS)
Simple Question:
"KAUN BANA CROREPATI?"
And your options are:
A) SONY TV
B) AIRTEL, IDEA, AND OTHER MOBILE COMPANIES
C) AMITABH BACHCHAN
D) SIDDHARTH BASU
Ans: All FOUR..!!!!
PS: Now you know why AB gets all emotional when the episodes end... ;-)
Please Care for Your Money in this inflation & price high & share this message to your friends and let them know also the fact of KBC.
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